We're bigger than beer


Posted Monday July 20, 2015

Fulton Brewing Company – Wisconsin Sales Representative

Fulton is a Minneapolis brewery founded in 2009. We own and operate two breweries: a 20 bbl brewery and taproom in downtown Minneapolis next to Target Field, and a brand new 50,000 square foot production brewery in Northeast Minneapolis. In 2015, Fulton will produce about 25,000 barrels, sold mostly in the Twin Cities metro area. We’re a group of beer enthusiasts focused on brewing extraordinary beer and working to make our community a better place. Our Ful10 Fund provides loans and support to other small businesses and non-profits; our Fulton Racing teams encourage participation in active lifestyle sports; our nearby Fulton Hopyard is a showcase for our commitment to brewing with local and sustainable ingredients. Best of all, we get to live, work, and play in Minneapolis-St. Paul (and Wisconsin now too!), consistently ranked as one of the top metro areas in the United States for quality of life, urban parks, education, bicycling, theater, dining, and more.

Sounds like a place you’d like to be? We are seeking a Wisconsin Sales Representative to join our rapidly growing company. The right individual is a leader who works well with others, focuses on quality and technical excellence, loves to work and play hard, embraces opportunities for continuous learning and improvement, and is passionate about extraordinary beer.


The position will involve working closely with the Director of Sales and Marketing to effectively continue to grow Fulton Brewing Company's business on a daily basis.


SALES TERRITORY/COVERAGE – The entire State of Wisconsin.


COMPENSATION: salary, 10 days of paid time off, term life insurance, short and long-term disability, 401(k), beer allotment, car stipend, paid gas, and expense account.



Sales and Distribution

  • Introduction and ongoing education of our beers with retailers, including restaurants, bars, and off-premise accounts, to drive sales of current and new products
  • Implement Sales and Marketing programs with retailers
  • Develop and maintain expert beer knowledge and understanding of our portfolio
  • Conduct wait staff/bartender educations, beer tastings, and evening on premise promotions on a regular basis
  • Work collaboratively with current Distributor sales representatives on a weekly/ongoing basis
  • Work with Director of Sales and Marketing to develop new markets, and build relationships with new distributor sales reps, retailers, etc…
  • Manage festivals/events including set up, staffing, break down, cleaning of equipment, and recapping of event
  • Maintain responsible marketing expenses to achieve maximum return on investment
  • Achieve and maintain Fulton Brewing standards within entire account universe
    • Ensure that the quality standards of Fulton are clearly understood and enforced by distributors and retailers
    • Ongoing critical assessment of Fulton’s beer in the market


The above noted job description is not intended to describe, in detail, the multitude of tasks that may be assigned but rather to give the associate a general sense of the responsibilities and expectations of his/her position. As the nature of business demands change the essential functions of this position may change as well.



Enthusiastic, Outgoing and Positive Attitude about the craft beer business and an overall love of craft beer

Reside in greater Southeastern WI area (Madison / Milwaukee area)

Clean DMV record

Sales experience and/or knowledge of distributor trade practices a plus

Ability to complete tasks with limited direction and supervision

Ability to multitask and problem solve

Ability and desire to speak in front of large groups

Flexible work schedule, including nights and weekends

Ability to travel regularly to various markets within Wisconsin

Some overnight travel required, anywhere from 0-5 times a month

Familiarity with and working knowledge of Microsoft Office Suite (Word, Excel, Power Point)

Still interested? Send your resume and any other reasons why you’re a good fit at Fulton to Jim Diley at hr@fultonbeer.com.